Rating Rationale
May 26, 2026 | Mumbai
Murudeshwar Ceramics Limited
Ratings reaffirmed at 'Crisil BB / Stable / Crisil A4+ '
 
Rating Action
Total Bank Loan Facilities RatedRs.117.85 Crore
Long Term RatingCrisil BB/Stable (Reaffirmed)
Short Term RatingCrisil A4+ (Reaffirmed)
Note: None of the Directors on Crisil Ratings Limited’s Board are members of rating committee and thus do not participate in discussion or assignment of any ratings. The Board of Directors also does not discuss any ratings at its meetings.
1 crore = 10 million
Refer to Annexure for Details of Instruments & Bank Facilities

Detailed Rationale

Crisil Ratings has reaffirmed its Crisil BB/Stable/Crisil A4+ ratings on the bank facilities of Murudeshwar Ceramics Limited (MCL).

 

Liquefied Natural Gas (LNG) and propane are key raw materials for manufacturing ceramic tiles, which make up 35% of the cost of goods sold. Since the onset of the West Asia conflict, supply of these raw materials has been disrupted. Notably, 60–65% of LNG and propane imports come from the Middle East. The Government of India has notified the Natural Gas (Supply Regulation) Order (NGS order) on March 9, 2026. As the ceramic sector falls under the categorization of priority sector III, supplies of natural gas have been restricted to 80% of each player’s average consumption for the preceding six months. Further government action in this regard remains monitorable.

 

The ratings continue to reflect the established market position and moderate financial risk profile of MCL. These strengths are partially offset by moderate scale of operations with exposure to intense competition and large working capital requirement.

Analytical Approach

Crisil Ratings have consolidated the business and financial risk profile of MCL and it’s associate – RNS Power Private Limited proportionate to the extent of holding of MCL (26.10%) in the entity as these entities have significant operational and financial interlinkages.

 

Please refer Annexure - List of Entities Consolidated, which captures the list of entities considered and their analytical treatment of consolidation.

Key Rating Drivers - Strengths 

Established market position and product diversity: The company manufactures glazed ceramic floor tiles, vitrified porcelain and is one of the leading players in South India. Products are marketed under the Naveen brand, with sales directly to real estate entities and through retail sales channels.  This has resulted in healthy relationships with customers and suppliers. Crisil Ratings believes MCL will continue to benefit from its established market position and product diversity over the medium term.

 

Comfortable financial risk profile: Networth and gearing are estimated to be strong at around Rs 376 crore and 0.30 time, respectively as on March 31, 2026. Healthy accretion to reserve owing to moderate profitability is expected to support capital structure over the medium term. Debt protection metrics were robust, with estimated interest coverage and net cash accrual to adjusted debt ratios of 3 times and 0.20 time, respectively, in fiscal 2026.

Key Rating Drivers - Weaknesses 

Modest scale of operations: With revenue of Rs 207 crore in fiscal 2025, scale remains moderate and is estimated to remain at a similar level in fiscal 2026 as well. The company faces intense competition from other organised players in the ceramic and vitrified tiles industry, such as H&R Johnson (India) Ltd, Somany Ceramics Ltd, and Nitco Tiles Ltd, as well as from unorganised and Chinese manufacturers.

 

Large working capital requirement and exposure to intense competition: Gross current assets remain high at 291 days, driven by high receivables and inventory levels of 73 days and 236 days, respectively, as on March 31, 2025. Liquidity is expected to remain constrained due to large working capital requirement.

Liquidity Adequate

Bank limit utilisation was around 91.26% for the 12 months through March 2026. Cash accrual is expected to be Rs 20-32 crore against term debt obligation of Rs 12-15 crore per annum over the medium term. Current ratio was moderate at 1.3 times as on March 31, 2025.  

Outlook Stable

Crisil Ratings believes MCL will continue to benefit from its established market position in South India and support from its promoters.

Rating sensitivity factors

Upward Factors:

  • Strong revenue growth while sustaining moderate margin, leading to interest coverage ratio of more than 5 times
  • Improvement in working capital management

 

Downward factors:

  • Significant decline in revenue and operating margin falling under 15%
  • Cushion in net cash accrual to repayment of less than Rs 5 crore
  • Higher-than-expected debt contracted for capital expenditure

About the Company

Incorporated in 1983, MCL is a publicly listed company promoted by Mr R N Shetty and his family members. It manufactures glazed ceramic floor tiles, vitrified porcelain, and natural granite slabs, which are marketed under the Naveen brand

Key Financial Indicators

As on / for the period ended March 31

Unit

2025

2024

Operating income

Rs crore

207.15

189.98

Reported profit after tax (PAT)

Rs crore

9.92

5.13

PAT margin

%

4.79

2.70

Adjusted debt/adjusted networth

Times

0.31

0.33

Interest coverage

Times

2.98

3.09

Any other information: Not applicable

Note on complexity levels of the rated instrument:
Crisil Ratings` complexity levels are assigned to various types of financial instruments and are included (where applicable) in the 'Annexure - Details of Instrument' in this Rating Rationale.

Crisil Ratings will disclose complexity level for all securities - including those that are yet to be placed - based on available information. The complexity level for instruments may be updated, where required, in the rating rationale published subsequent to the issuance of the instrument when details on such features are available.

For more details on the Crisil Ratings` complexity levels please visit www.crisilratings.com. Users may also call the Customer Service Helpdesk with queries on specific instruments.

Annexure - Details of Instrument(s)

ISIN Name Of Instrument Date Of Allotment Coupon Rate (%) Maturity Date Issue Size (Rs. Crore) Complexity Levels Rating Outstanding with Outlook
NA Bank Guarantee NA NA NA 5.00 NA Crisil A4+
NA Cash Credit NA NA NA 65.00 NA Crisil BB/Stable
NA Letter of Credit NA NA NA 15.00 NA Crisil A4+
NA Proposed Long Term Bank Loan Facility NA NA NA 0.25 NA Crisil BB/Stable
NA Term Loan NA NA 07-Oct-29 27.60 NA Crisil BB/Stable
NA Term Loan NA NA 07-Feb-31 5.00 NA Crisil BB/Stable

Annexure – List of entities consolidated

Names of Entities Consolidated

Extent of Consolidation

Rationale for Consolidation

Murudeshwar Ceramics Limited

Full

Significant operational and financial linkages

RNS Power Private Limited

Proportionate

MCL holds around 26% stake in this entity. Operational and financial interlinkages do exist.

Annexure - Rating History for last 3 Years
  Current 2026 (History) 2025  2024  2023  Start of 2023
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund Based Facilities LT 97.85 Crisil BB/Stable 21-04-26 Crisil BB/Stable 25-02-25 Crisil BB/Stable   -- 30-11-23 Crisil BB-/Stable Crisil BB-/Stable
Non-Fund Based Facilities ST 20.0 Crisil A4+ 21-04-26 Crisil A4+ 25-02-25 Crisil A4+   -- 30-11-23 Crisil A4+ Crisil A4+
All amounts are in Rs.Cr.
Annexure - Details of Bank Lenders & Facilities
Facility Amount (Rs.Crore) Name of Lender Rating
Bank Guarantee 4 Canara Bank Crisil A4+
Bank Guarantee 1 HDFC Bank Limited Crisil A4+
Cash Credit 20 Canara Bank Crisil BB/Stable
Cash Credit 6 Punjab National Bank Crisil BB/Stable
Cash Credit 39 HDFC Bank Limited Crisil BB/Stable
Letter of Credit 15 Canara Bank Crisil A4+
Proposed Long Term Bank Loan Facility 0.25 Not Applicable Crisil BB/Stable
Term Loan 27.6 HDFC Bank Limited Crisil BB/Stable
Term Loan 5 HDFC Bank Limited Crisil BB/Stable

Annexure: List of instruments and names of regulators of the instruments

As required by SEBI CRA Circular dated Feb 10, 2026, a list of activities or instruments falling under the purview of various FSRs, along with the names of respective FSRs, is being disclosed below:

 

A.

Rating activities

 

Sr. No.

Instrument / activity Name

Regulator of the instruments

1

Listed/Proposed to be listed bonds/debentures/preference share (all securities)

SEBI

2

Unlisted/Proposed to be unlisted Bonds/Debentures/ Preference share (all securities)

MCA

3

Listed PTCs / Securitisation Notes (originated by entities regulated by RBI)*

SEBI

4

Listed PTCs / Securitisation Notes (originated by entities not regulated by RBI)*

SEBI

5

Unlisted PTCs / Securitisation Notes (originated by entities regulated by RBI)*

RBI

6

Listed Commercial Paper and NCDs with original maturity less than 1 year

RBI

7

Unlisted Commercial Paper and NCDs with original maturity less than 1 year

RBI

8

Loan Facilities (Fund/Non-Fund Based) from Bank/NBFCs/NHB/FIs  ^

RBI

9

External Commercial Borrowings and other similar borrowings

RBI

10

Certificates of Deposit

RBI

11

Fixed Deposits raised by NBFC's, Banks, HFCs, Fis

RBI

12

Fixed Deposits raised by corporates other than NBFCs, Banks, HFCs, FIs

MCA

13

Inter Corporate Deposits/Loans extended by Corporates

MCA

14

Borrowing programme ~

-

15

Issuer Ratings #

-

16

Credit Ratings for Capital Protection Oriented Schemes (by Mutal Funds and AIFs)

SEBI

17

Credit quality ratings (CQRs) for Mutual Fund Schemes and Schemes of AIFs

SEBI

18

Listed Security Receipts

SEBI

19

Unlisted Security Receipts

RBI

20

Independent Credit Evaluation (ICE)

RBI

21

Expected Loss Ratings (for Loan Facilities (Fund/Non-Fund Based) from Bank/NBFCs/NHB/Fis)

RBI

22

Expected Loss Ratings (Listed/Proposed to be listed bonds/debentures/preference share (all securities))

SEBI

23

Expected Loss Ratings (Unlisted/Proposed to be unlisted Bonds/Debentures/ Preference share (all securities))

MCA

24

Unlisted PTCs / Securitisation Notes (originated by entities not regulated by RBI) *

Investor-side regulator such as IRDAI, PFRDA @

* Includes securitisation transactions involving assignee payout, acquirer's payout.

~ The rated instrument may involve issuance of different instruments such as debt securities (listed or otherwise), bank loans, commercial paper (listed or otherwise), etc. The regulator of the instrument may accordingly be SEBI, RBI or MCA and can only be determined upon issuance. In PRs subsequent to issuance(s), Crisil Ratings Limited shall separately capture the rated quantum details along with names of respective regulators.

^ Includes bank facilities such as liquidity facility, second loss facility that are part of securitisation transactions.

# There is no instrument being rated and hence, Regulator of the Instrument is not applicable. The rating scale and definitions are being followed as stipulated in SEBI Master Circular for CRAs.

@ These ratings were assigned during regulatory regime prior to introduction of SEBI CRA Circular dated Feb 10, 2026 and the investor side regulators have accordingly been included.

 

Note:  Kindly note that for activities or instruments falling under the purview of FSRs other than SEBI, the grievance/dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.

Criteria Details
Links to related criteria
Basics of Ratings (including default recognition, assessing information adequacy)
Criteria for manufacturing, trading and corporate services sector (including approach for financial ratios)
Criteria for consolidation

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